Whether it’s your first time or fifth, there’s always something new and exciting waiting to be discovered in Seoul.

If you’re building your bucket list of things to do in Seoul, you’re in for a treat. South Korea continues to rise as one of the top global travel destinations, and its capital is at the heart of this cultural wave. With K-beauty hauls, hanbok photoshoots, and viral street food videos flooding our feeds, trust us when we say you’ll never run out of things to do in Seoul.

Let’s dive into the 34 best things to do in Seoul in 2025, with a perfect blend of classic spots, local gems, and hidden treasures!

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Top 34 things to do in Seoul at a glance:

We’ve curated the best things to do in Seoul, including must-visit attractions and hidden gems that locals love.

🌟 Iconic Seoul Attractions

1. Lotte World 
2. N Seoul Tower
3. Everland
4. Seoul Sky Observatory
5. Seoul Botanic Park
6. Bukchon Hanok Village
7. Ihwa Mural Village
8. Dongdaemun Design Plaza (DPP)
9. Museum Kimchikan

🍜 Local Seoul Food & Authentic Experiences

10. Noryangjin Fish Market
11. Mangwon Market
12. Myth Jokbal
13. Mukshidonna
14. Osulloc Tea House

☕ Instagrammable Seoul Cafes

15. Onion Cafe
16. Coffee Hanyakbang
17. Meerkat Friends Cafe
18. Soha Saltpond
19. Sikmulgwan PH
20. Simmons Grocery Store Sinsa
21. Zoo Sindang

🛍️ Seoul Shopping Districts

22. Myeongdong Shopping District
23. Hongdae Walking Street
24. Ssamziegil Shopping Complex
25. Sinsadong Garosu-gil 신사동 가로수길
26. Hapjeong Café Street

✨ Nature & Wellness Retreats

27. Han River Picnic
28. Hongjecheon Artificial Falls 
29. Aquafield Goyang

🎨 Creative, Cultural & Offbeat Experiences

30. Nagwon Musical Instrument Arcade 
31. 4560designhaus (4560 디자인하우스)
32. MAISON DE PARFUM 121 Le mal du pays
33. Acorn Caricature at Dotori
34. Luxury Su Noraebang 럭셔리 수 노래방

For more details, read on!

🌟 Iconic Seoul Attractions:

1. Lotte World – Seoul’s most famous theme park

Image Credits: Tiket.com

A must-visit for thrill-seekers, Lotte World features an indoor and outdoor amusement park and. massive outdoor adventure zone.

Expect roller coasters, family rides, a folk museum, an aquarium, and even an ice-skating rink.

In 2025, visitors can look forward to AI-powered attractions and new VR rides!

Address: 240 Olympic-ro, Songpa-gu, Seoul

Opening Hours: 10 AM – 9 PM

Admission Prices: 62,000 KRW (~S$57.52) for adults, 50,000 KRW (~S$46.39) for children

Check out Lotte World and get your admission tickets here.

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2. N Seoul Tower – For panoramic city views atop Namsan Mountain

Image Credits: Seoul PASS

Standing proudly on Namsan Mountain, N Seoul Tower is one of the best places to get a sweeping view of the city — especially magical at sunset.

Don’t forget to bring a love lock or snap pics from the sky-high observation deck. There are cosy cafes, restaurants, and even digital exhibits to check out.

Address: 105 Namsangongwon-gil, Yongsan-gu, Seoul, South Korea

Opening Hours: Sun to Fri, 10 AM – 11 PM; Sat, 10 AM – 12 AM

Price: From 7,000 KRW (~S$6.49) for observatory access

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3. Everland – South Korea’s largest theme park

Image Credits: KoreaToDo

Another one for the thrill-seekers – Everland is the entertainment spot for the whole family. Everland is home to some of the country’s most exciting rides, including the T-Express — one of the world’s steepest wooden roller coasters.

Beyond rides, you’ll find a zoo, safari world, parades, and seasonal flower festivals.

It’s slightly out of the way from Seoul, but definitely worth the visit. 

Address:  199 Everland-ro, Pogok-eup, Cheoin-gu, Yongin-si, Gyeonggi-do, South Korea

Opening hours: 10 AM – 7 PM

Admission Costs: 62,000 KRW (~S$57.52) for adults, 52,000 KRW (~S$48.25) for children

Pro-tip: Get your tickets on Klook via YouTrip Perks and get 5% cashback!

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4. Seoul Sky Observatory – The best city views

Image Credits: KoreaToDo

If you’re not afraid of heights, the Seoul Sky Observatory is a must! Enjoy 360-degree panoramic views of Seoul from the top of the Lotte World Tower.

At 123 stories high, it’s the world’s sixth-tallest building and among the best places in Seoul with unobstructed views of the city.

Glass floors and sky bridges add to the thrill. There are also various exhibitions in the tower, a sky bridge, and a cafe for you to dine above the clouds. 

Address: 300 Olympic-ro, Songpa District, Seoul, South Korea

Opening Hours: Daily, 10:30 AM – 10 PM

Admission Costs: 31,000 KRW (~S$28.76) for adults, 27,000 KRW (~S$25.05) for children

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5. Seoul Botanic Park – A futuristic garden in the city

Image Credits: Korea.net

Think Gardens by the Bay – Seoul edition! The Seoul Botanic Park is one of the more underrated attractions. The indoor glasshouse shelters tropical and Mediterranean plant species, while the outdoor park boasts seasonal flower gardens and wetlands.

A great place to escape the city noise and relax with a book or picnic.

Address: 161 Magok-dong, Gangseo-gu, Seoul, South Korea

Opening Hours: 9:30 AM – 5 PM (Closed on Mondays)

Admission Costs: 5,000 KRW (~S$4.64) for adults; 3,000 KRW (~S$2.78) for students; 2,000 KRW (~S$1.86) for children

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6. Bukchon Hanok Village – Seoul’s cultural gem

Image Credits: TripSavvy

Step back in time at Bukchon Hanok Village, where you’ll find narrow valleys and hundreds of traditional Korean hanoks dating back to the Joseon era still beautifully preserved.

There are still locals living in most of the houses, while some of the units have become quaint cafes, art galleries, and boutique stores with artisanal items.

Rent a traditional hanbok, visit a tea house, and do some shopping for the full immersive experience!

Address: Gyedong-gil, Jongno District, Seoul, South Korea

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7. Ihwa Mural Village – A hidden artistic escape

Image Credits: OnedayKorea Travel Blog

It’s hard to believe that just a decade ago, this neighbourhood was about to be demolished for newer developments. However, a cultural project back in 2006 changed the fate of the area. Now, it’s a charming hillside village with vibrant street art, murals, and sculptures.

Be ready for a bit of a climb, but you’ll be rewarded with quirky murals, quaint cafes, and photo ops galore! A hidden gem for photography lovers and art enthusiasts.

Address: 49 Naksan 4-gil, Jongno District, Seoul, South Korea

Opening Hours: 24 hours

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8. Dongdaemun Design Plaza (DPP) – Seoul’s futuristic landmark 

Image Credits: Visit Korea

Step into the future with Zaha Hadid’s architectural wonder at the Dongdaemun Design Plaza, one of Seoul’s major landmarks.

The building itself is divided into different segments, each featuring different aspects of design and history, where you’ll find interactive exhibitions, pop-up markets, fashion shows, and art installations.

Come at night to see the LED rose garden light up. Perfect for culture buffs and Instagrammers.

Address: 281 Eulji-ro, Jung-gu, Seoul

Opening Hours: 10 AM – 8 PM

Admission Prices: Varies by exhibit, typically 5,000 to 10,000 KRW (~S$4.64 to S$9.28)

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9. Museum Kimchikan – For all things kimchi

Image credits: Atlas Obscura

Is it even a surprise that there’s an entire museum dedicated to this delicious banchan? Learn everything about Korea’s beloved fermented dish — from its 1,500-year history to its health benefits and regional varieties. You can even sign up for a kimchi-making class or sample different varieties of kimchi — yum!

And if learning about food history is right up your alley, you may want to check out similar museums like the Jajangmyeon Museum or even the Tteok Rice Cake Museum.

Tip: To participate in the classes and demonstrations, a reservation is required

Address: 35-4 Insadong-gil, Jongno-gu, Seoul South Korea

Opening Hours: Tuesdays to Sundays, 10 AM – 6 PM (last admission is at 5:30 PM). Closed on Mondays.

Price: Admission from 5,000 KRW (~S$4.64)

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🍜 Local Seoul Food & Authentic Experiences

10. Noryangjin Fish Market – Seafood lovers’ paradise

Image Credits: Seoulistic

Noryangjin Fish Market is a must-visit for seafood lovers. This massive 24-hour market is packed with over 700 vendors offering the freshest catch — from octopus and abalone to king crabs and scallops.

Once you make your pick, take it to one. of the nearby restaurants to have it cleaned, sliced, grilled, steamed, or even made into sashimi on the spot. It doesn’t get any fresher than this! 

It can get pretty overwhelming with the number of stalls and some persistent stall holders, but take your time and don’t be afraid to wander around and check out the prices. 

Address: 674 Nodeul-ro, Dongjak District, Seoul, South Korea

Opening Hours: 24 Hours, daily.

Prices: Varies by seafood; meals from 10,000 KRW (~S$9.28)

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11. Mangwon Market – Seoul’s less touristy food market

Image Credits: Kims M&T

Skip the crowds at Gwangjang and head to Mangwon Market, where you’ll find affordable street food and authentic local vibes. Get your hands on every popular old-school banchan at Mama Cook.

Or get the freshest fruits and vegetables at affordable prices, plus popular street food from famous food stalls that have been patronised by Mukbang YouTubers and local stars!

Address: 27 Poeun-ro 6-gil, Mapo-gu, Seoul, South Korea

Opening Hours: Daily, 9 AM – 9 PM

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12. Myth Jokbal – Famous braised pig’s feet

Image Credits: Living + Nomads

This spot is legendary for its mouthwatering jokbal — tender braised pig’s feet glazed in garlicky soy sauce. It’s rich, savoury, and perfect with a side of kimchi and some soju.

Ideal for dinner with friends or a late-night feast!

Address: 21 Myeongdong 3-gil, Jung District, Seoul, South Korea

Opening Hours: Daily, 11 AM – 2 AM

Price: From 30,000 KRW (~S$27.83) for a sharing portion

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13. Mukshidonna 먹쉬돈나 – Tteokbokki hotpot heaven

Image Credits: Trippose

Craving spicy Korean rice cakes (tteokbokki)? Mukshidonna’s hotpots come bubbling with tteok, cheese, ramyeon, mandu, and more. It’s hearty, customizable, and perfect on a cold day.

Tip: There are several outlets, but the most popular outlet is at Samcheong-dong, near Gyeongbokgung Palace

Address: 90-1 Samcheong-ro, Jongno District, Seoul, South Korea

Opening Hours: Daily, 10:30 AM – 8 PM

Prices: From 8,000 KRW (~S$7.42) per portion

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14. Osulloc Tea House Bukchon – Premium Jeju tea & desserts

Image Credits: corner.inc

Escape the hustle with a serene tea break at Osulloc. Located in Bukchon Hanok Village, their signature green tea lattes and Jeju-inspired desserts are to die for. Plus, the interiors are calming and modern, perfect for catching your breath.

Address: 45 Bukchon-ro, Jongno District, Seoul, South Korea

Opening Hours: Mon to Thurs, 11 AM – 8 PM; Fri to Sun, 11 AM – 9 PM

Prices: Drinks from 6,000 KRW (~S$5.57)

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☕ Instagrammable Seoul Cafes:

15. Onion Cafe – Rustic cafe in a Hanok house 

Image Credits: Alexis Jetsets

There are tons of cafes in Seoul that serve food that both you and your camera can eat. However, the Onion Cafe in Seongsu-Dong is one of the most popular, with the cafe located in a restored hanok.

Their cakes, tarts, and pastries are baked fresh daily. Don’t miss out on the sugar-dusted pandoro and their wide variety of bread!

Address: 5 Gyedong-gil, Jongno District, Seoul, South Korea

Opening Hours: 8 AM – 10 PM (weekdays); 9 AM – 10 PM (weekends)

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16. Coffee Hanyakbang – Apothecary-themed hideaway

Image credits: Pheuron Tay

Located in a narrow, unassuming laneway, The Coffee Hanyakbang is a quaint little cafe that screams all things rustic and nostalgic.

‘Hanyakbang’ refers to the traditional Korean medicine room, and the aptly-named cafe lives up to this with its coffee beans manually roasted onsite and hand drip coffee being a speciality on the menu — a sign of precision and meticulousness that’s expected of its namesake. 

Come for their drip coffee, and stay for their range of gorgeous desserts and pastries, and of course, their vintage-themed interior.

Address: 16-6 Samil-daero 12-gil, Jung-gu, Seoul, South Korea

Opening Hours: Mon to Fri, 10 AM – 10 PM; Sat, 11 AM – 10 PM; Sun, 11 AM – 8 PM

Price: From 4,500 KRW (~S$4.18)

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17. Meerkat Friends Cafe – Meerkats, raccoons & more!

Image Credits: interpark global

This quirky animal cafe lets you hang out with meerkats, raccoons, and other exotic animals. It’s a unique way to spend an hour or two—just be gentle with the furry residents!

Address: South Korea, Seoul, Mapo-gu, Wausan-ro 21-gil, 20 미어캣 프랜즈 2층

Opening Hours: 1:30 PM – 7:30 PM

Prices: 10,000 KRW (~S$9.28) per hour, includes drink

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18. Soha Saltpond – Salt bread & minimalist aesthetic

Image credits: Soha Saltpond

It’s no secret that Seoul has some of the most Insta-worthy cafes out there, and Soha Saltpond is no exception. 

This salt-themed cafe is famous for its soft, fluffy salt bread, which comes in a variety of sweet and savoury flavours, including mentaiko, matcha chocolate, caramel, and cheese olive.

Tip: Arrive early to avoid disappointment — they sell out really quickly!

Opening Hours: Daily, 9 AM – 9 PM

Address: 21-5 Supyo-ro 28-gil, Jongno-gu, Seoul, South Korea

Price: From 3,500 KRW (~S$3.25)

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19. Simmons Grocery Store Sinsa – Retro market vibes

Image credits: HEYPOP

Don’t be fooled by the name — this isn’t your regular grocery run. Simmons Grocery Store is a concept store designed like a retro supermarket, with accessories and home goods packaged like snacks. Think kitschy accessories packed in candy-coloured milk cartons, styrofoam boxes, and foil wrappers. 

Created in collaboration with mattress brand Simmons, the Simmons Grocery Store is a pop-up joint that also houses a quaint burger joint just upstairs, so that you can rest those tired legs and catch a quick snack break after a long day out and about.

Address: 40-1 Gangnam-daero 162-gil, Gangnam District, Seoul, South Korea

Opening Hours: Daily, 11 AM – 7 PM

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20.  Sikmulgwan PH – Plant-filled cafe gallery

Image credits: Brique Magazine

Fancy yourself a plant parent? Well, then Sikmulgwan PH will have you weak in the knees. Considered one of the leaders of the planterior cafe trend in Seoul (yes, it’s a thing!), this museum-cafe is truly a work of art. 

Think floor-to-ceiling plants, curated art exhibits, and a relaxing cafe menu. Arm yourself with a good book and a warm cuppa, or explore the galleries situated on the third and fourth levels.

Address: 24 Gwangpyeong-ro 34-gil, Gangnam-gu, Seoul

Opening Hours: Tuesdays to Sundays, 11 AM – 8 PM

Prices: Drinks from 6,000 KRW (~S$5.57)

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21. Zoo Sindang – Hidden zodiac-themed cocktail bar

Image credits: Frame magazine

We love a good speakeasy bar, and this one checks off all the boxes! This zodiac-themed cocktail bar looks like a small, rundown temple from the front. But beyond its inconspicuous exterior is an oriental dream, with maximalist decor dressing up the space. Expect huge decorative lanterns, lush foliage, and lights in a spectrum of colours. 

Image credits: Frame magazine

Take your pick from their selection of delicious cocktails crafted based on Korean zodiac signs. If you’re feeling peckish, you can also take your pick from their range of bar bites — curated according to your zodiac sign as well!

Tip: Reservations are not accepted, so we recommend going early to secure a seat.

Address: 411 Toegye-ro, Jung-gu, Seoul, South Korea

Opening Hours: Mon to Fri, 6 PM – 2 AM. Sat to Sun, 5 PM – 2 AM.

Price: From 15,000 KRW (~S$13.92)

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🛍️ Seoul Shopping Districts:

22. Myeongdong Shopping District – K-beauty & street food

Image Credits: The Jakarta Post

This area is a one-stop shop for beauty lovers. Sample face masks, stock up on cosmetics, or grab crispy Korean fried chicken from a street vendor. Myeongdong is loud, busy, and full of energy!

Address: Myeongdong, Jung-gu, Seoul

Opening Hours: 10 AM – 10 PM

Prices: K-beauty items from 1,000 KRW (~S$0.93)

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23. Hongdae Walking Street – Seoul youth culture hub

Image Credits: Seoul Life on YouTube

Filled with buskers, cafes, and quirky stores, this is where Seoul’s youth culture thrives. Catch a live dance performance or browse shops selling everything from secondhand denim to custom sneakers.

Address: Hongik-ro, Mapo-gu, Seoul

Opening Hours: Most shops open 11:00 AM – 10:00 PM

Prices: Varies widely; accessories from 2,000 KRW (~S$1.86)

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24. Ssamziegil Shopping Complex – Bohemian shopping experience

Image Credits: oo-foodielicious

If shopping at Myeongdong and Hongdae gets overwhelming, check out some of the less-touristy streets like Insadong, where you can find many local shops with all sorts of things you’d want to take home.

Nestled in Insadong is the Ssamziegil Shopping Complex that’s known for its spiral walkways lined with artisan shops, art galleries, and even a poop cafe!

Perfect for souvenirs, homemade crafts, and even just walking around to admire the little knick-knacks you never knew you needed. 

Address: 44 Insadong-gil, Jongno-gu, Seoul

Opening Hours: 10:30 AM – 8:30 PM

Prices: Souvenirs from 3,000 KRW (~S$2.78)

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25. Sinsadong Garosu-gil 신사동 가로수길 – Korean fashion & style

Image Credits: KoreaToDo

Trendy and tree-lined, Garosu-gil is Seoul’s answer to Melrose Avenue. Think fashion boutiques, lifestyle stores, and fashionable locals. Grab a smoothie, window shop, and soak in the stylish vibes.

Address: Sinsa-dong, Gangnam-gu, Seoul

Opening Hours: Varies by store (most open 10 AM – 10 PM)

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26. Hapjeong-dong Café Street (합정동 카페거리) – Seoul’s hipster hideout

Image Credits: koreatourinformation.com

This quiet yet ultra-hip neighbourhood is home to designer cafes, hidden bookshops, and fashion-forward people. A great place to explore with a camera and a strong latte.

Address: Hapjeong-dong, Mapo-gu, Seoul

Opening Hours: Varies by cafe; most open 10 AM – 10 PM

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✨ Seoul Nature & Wellness Retreats

27. Yeouido Hangang Park – Picnic by Han River

Image Credits: Kps on Lemon8

Want to picnic like a Seoulite? Pick up some chimaek (chicken + beer) and banana milk coffee, and cook some ramen at a convenience store. Bring along your own picnic mat, or rent a small table and mat at affordable prices.

There are multiple parks for you to choose from, but one of the most popular ones is Yeouido Hangang Park, which runs right through the city. You can even rent a bike for 3,000 KRW (~S$2.78)!

Address: 330 Yeouidong-ro, Yeongdeungpo District, Seoul, South Korea

Opening Hours: 24 Hours 

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28. Hongjecheon Artificial Falls – A hidden oasis in Seoul 

Image Credits: Wonderboat AI

One of the lesser-known spots in Seoul is the Hongjecheong Artificial Falls, a beautiful hidden gem perfect for a tranquil walk and photo ops. It’s a nice, relaxing garden for you to spend the day at, with tables and chairs for a little picnic, to read, or to spend some quality time with loved ones.

The falls light up at night, too, making it a worthy spot for a stroll after dinner. 

Address: Moraenae-ro, Seodaemun-gu, Seoul, South Korea

Opening Hours: 24 hours

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29. Aquafield Goyang – The ultimate Korean spa experience

Image Credits: Repeat Traveller

Like a scene straight out of your favourite Korean drama, get the full local experience and relax at a jimjilbang (Korean spa and sauna). Popular spots like the Aquafield Spa in Goyang offer nine heated pools, foot spas, igloo-shaped saunas, and even a snack counter!

It’s relaxing, clean, and absolutely worth a half-day visit.

Address: South Korea, Gyeonggi-do, Goyang-si, Deogyang-gu, Goyang-daero, 1955 4 층

Opening Hours: Daily, 10 AM – 10 PM

Price: 23,000 KRW (~S$21.34) for the Jimjil Spa 

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🎨 Creative, Cultural & Offbeat Experiences in Seoul

30. Nagwon Musical Instrument Arcade – Paradise for music lovers

Image Credits: Seoulistic

This one’s for the music lovers. An off-the-beaten-track gem, this market is a three-story arcade filled with all sorts of musical instruments you can think of.

From traditional Korean instruments to guitars, pianos, brass instruments and more, it’s the one-stop shop to check out cool music gear and even chat with shop owners who really know their stuff.

Address: 6-1 Donhwamun-ro, Jongno-gu, Seoul

Opening Hours: 10 AM – 7:30 PM (Varies on each store)

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31. 4560designhaus (4560 디자인하우스) – Design & retro tech haven

Image credits: 메일리

Seoul is home to a range of gorgeous museums, but if you’re up for something a little more avant-garde, then we’d recommend 4650designhaus. 

Geek out over Apple products through the decades, or marvel at cassette players of all shapes and sizes at this museum-cafe. Did we mention you can even purchase some of the items on exhibit, too?

Address: 14-1 Seolleung-ro 158-gil, Gangnam-gu, Seoul, South Korea

Opening Hours: Depends on the exhibit

Prices: Entry is typically free; some exhibitions may charge

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32. MAISON DE PARFUM 121 Le mal du pays – Create your signature scent

Image credits: sudanile.com

Make your own signature scent at this sleek atelier — MAISON DE PARFUM 121. To get started, you’ll first be invited to pick two of your favourite scents (this is probably the toughest part — they have hundreds to choose from!) before the blending begins.

Each bottle comes with a customisable leather label, allowing you to name your unique scent — a gorgeous little touch to make the whole experience a lot more special if you ask us.

Tip: It’s recommended to make a reservation. You can book your slot here.

Address: 40 Wausan-ro 13-gil, Mapo-gu, Seoul, South Korea

Opening Hours: Tuesdays to Thursdays, 1 PM – 8:30 PM

Price: From 40,600 KRW (~S$37.67)

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33. Acorn Caricature at Dotori – Whimisical souvenir portraits

Image credits: TheSmartLocal

Forget typical souvenirs — get a cute caricature drawn of yourself or your friends! Unlike the grotesque and often exaggerated caricatures we know, the ones done at Dotori are super cute and minimalistic.

We love that you can even request the artists to draw based on photo references, which means you can add your furry lil’ friends to these portraits too!

Tip: They also have a pop-up store at The Hyundai Seoul, be prepared to queue at either location!

Address: 382-29 Yeonnam-dong, Mapo-gu, Seoul, South Korea

Opening Hours: Daily, 12 PM – 4 PM, 5 PM – 9 PM

Price: From 7,000 KRW (~S$6.49)

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34. Luxury Su Noraebang 럭셔리 수 노래방 – High-end karaoke

Image credits: Visit Korea

If you’re more of a night owl, head on over to Luxury Su Noraebang, a 24-hour and super affordable karaoke place to sing to your heart’s content into the night!

Address: 67 Eoulmadang-ro, Mapo-gu, Seoul, South Korea

Opening Hours: Daily, 24 hours

Price: Typically around 6,000-30,000 KRW per hour(~S$5.57-27.83) depending on time of day and room

34 Best Things To Do In Seoul In 2025: Attractions, Hidden Gems, Local Favourites — Here are the Best Things To Do In Nagoya City, Japan (Hidden Gems Included)

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Discover the best of Seoul!

Seoul is like the gift that keeps on giving, you’ll never run out of things to do! And while you’re planning your next trip to Korea, check out the ultimate 10-day Korea itinerary for more inspiration and ideas on places to hit up next.

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Happy travels!

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